How Apple Store seduces you with the tilt of its laptops

Posted by & filed under Experiences, Interaction & immersion, Simplicity.

Apple’s attention to detail in the way they gently compel you to touch and connect emotionally with their products, is effortless and beautifully human. “You might think that Apple positions all its notebook computers for aesthetic reasons. That’s partly true… But the main reason notebook computers screens are slightly angled is to encourage customers to… Read more »

Giant Acoustic Organ Installation Makes Wind Audible

Posted by & filed under Experiences, Interaction & immersion, Sound design.

…the sculpture allows wind to resonate through the steel tubes making the silent shifting patterns of the wind audible. Vibrations in strings attached to some of the tubes are transferred through skins covering the tops, and projected down through the tubes towards the viewer standing beneath the arch… via PSFK: Giant Acoustic Organ Installation Makes Wind Audible… Read more »