Posts Categorized: Experiences
Dear Apple, Please implement a system wide notifier that tells us where the music is coming from so that when music just starts playing, we can control the music, and keep working, playing and loving our Macs. We have multiple apps and music players like Spotify, iTunes, Rdio… open at the same time. We have… Read more »
The best thing I did when I was trying to work out where to put sound triggering sensors and speakers for The Academy @nab, was to ask the builders where people will walk.
Smart brands don’t use Audio Ads to advertise on Spotify. Why? Because they’re annoying. That’s the point. Audio ads interrupt your listening experience to frustrate you. This frustration is designed to force you to upgrade to Spotify’s interruption free suscription service. Smart brands don’t create annoying, frustrating experiences. Interruption doesn’t work, permission does. Smart brands… Read more »
Our interactive textile and sound installation, Squeeze Me Lightly Where Lovers Lie was presented at Future Laboratories Australia’s Trend Briefing : The Tomorrow Store. Thanks Right Angle Studio
WORLD ARCHITECTURE – HIGH COMMENDATION – INTERIORS AND FITOUT CATEGORY Link→ IDA CORPORATE DESIGN HIGH COMMENDATION Link→ CEFPI AUSTRALASIA REGION EDUCATIONAL FACILITIES AWARDS – ‘EDUCATION INITIATIVE/DESIGN SOLUTION FOR AN INNOVATIVE PROGRAM’ COMMENDATION Link→ Read the case study in AV magazine: Sonic Branding For The NAB.pdf
Beautifully simple and focussed. Brilliant arrangement, dynamic and song choice. The music, location and involvement of people, combine perfectly to support the message “Life is for sharing” – and we did. The YouTube comments say it all. This went viral – not because it is a clever ‘stunt’, but because it connects profoundly and honestly… Read more »
Some of the cool and fun things we’re working on. Enjoy
This is a short video of initial ideas and improvisations of sonic content for interactive signage, sculptures and store windows. Only one sound is being used as a source. It is then being modified with the same software we used for Squeeze Me Lightly and Penthouse Mouse Enjoy.
Apple’s attention to detail in the way they gently compel you to touch and connect emotionally with their products, is effortless and beautifully human. “You might think that Apple positions all its notebook computers for aesthetic reasons. That’s partly true… But the main reason notebook computers screens are slightly angled is to encourage customers to… Read more »